Win clients · Website redesign
Start clean without losing what you have built.
A badly run redesign loses years of SEO in a few days. A well-run redesign does the opposite: it keeps what you have won and frees up growth. We run it as an operation — with a plan, controls, and a before/after measurement.
Let's talk about your ambition How it starts
- First conversation, no commitment
- Everything in your name from day one
- Measured from the first month
What you are living
You know it must be redone. You are afraid of breaking it.
Your site was redone, and traffic collapsed
You have lived it, or seen it at a peer's: changed URLs, deleted pages, lost SEO. Never again.
The current site holds everything back
Slow, hard to edit, impossible to evolve. Every marketing project runs into it.
You do not know where to start
Keep everything? Throw everything out? Which platform? What budget? Opinions differ, nothing moves.
What we do
A redesign run like an operation.
-
Measure what must be preserved
Pages that bring traffic and enquiries, inbound links, rankings won: a precise inventory before touching anything.
-
Design the new site from data
What your visitors really do, where they drop off, what they look for. The new architecture fixes weaknesses without sacrificing strengths.
-
Migrate without loss
URL mapping, redirects, retention of performing content, technical SEO checks. A prepared, tested switch-over.
-
Measure before and after
Traffic, rankings, enquiries: compared week by week after go-live, with immediate correction of any gap.
How it works
Analyse. Design. Deploy. Measure.
-
01
Audit and inventory
Technical state, SEO, content, usage data. What we keep, improve, abandon.
-
02
Design
Architecture, mock-ups, copy rewritten or kept. URL migration plan validated.
-
03
Development and switch-over
New site, redirects, tests, controlled go-live — usually outside peak periods.
-
04
Monitoring
Four to eight weeks of enhanced follow-up: rankings, errors, enquiries. Then normal steering.
What you receive
Deliverables, not promises.
Everything we do is handed over, explained and measured. You keep control, and ownership.
- A written inventory of what is preserved and why
- A URL migration plan and the redirects put in place
- A new fast, rankable site, in your name
- A before/after comparison: traffic, rankings, enquiries
- Documentation and training for your team
Want this for your company?
A first conversation, no commitment, to find out whether this is the right lever for you — and to say so frankly if it is not.
Who it is for
Those who have something to lose.
Sites with traffic
Years of SEO, links, rankings. The redesign must keep them — non-negotiable.
Companies that have changed
New offer, new positioning, new markets. The site must tell the story of today's company.
Sites that have accumulated debt
Modules, themes, successive additions: the site has become slow and fragile. Starting clean costs less than continuing to patch.
Frequently asked questions
What we are often asked.
How much does it cost?
Fixed price, after the inventory audit that sets exactly what is kept, migrated or created. You know the total price before the first screen is drawn.
Will we lose SEO?
A well-prepared redesign loses little or none, and often gains thanks to technical improvements. We do not promise it: we measure it every week after the switch-over, and immediately correct any gap.
Do we need to change platform?
Not necessarily. If your platform is sound and leaves you autonomous, we keep it. If it is the cause of the problems, we migrate — and explain why.
Can we redesign in stages?
Yes, and it is sometimes preferable: page by page or section by section, to limit risk and spread the budget. We propose it when the situation lends itself.
How long does a redesign take?
Depending on the size of the site and the content to carry over: two to six months in general. The schedule is set at scoping, with a switch-over date chosen together.
Last step
Let's talk about your ambition.
Tell us about your company and what you are aiming for. A few precise lines beat a long brief.